Electrical Contractor Website Design

Alcon Electrical Installations

An NICEIC registered electrical contractor in London.

Electrical contractor website design

About The Project

Alcon Electrical Installations, a family-run electrical contractor based in London, sought to build an online presence that reflected their professionalism and expertise. The first step in this journey was designing a custom logo. Inspired by their work in electrical systems, we incorporated a sinusoidal wave—a nod to alternating current (AC)—into the logo, alongside the company name. This visually striking design not only symbolises their technical expertise but also creates a memorable brand identity that stands out in the competitive market.

Bespoke Icons for Clear Service Representation

To effectively communicate the wide range of services Alcon Electrical Installations offers, we designed a bespoke set of icons. Each icon was carefully crafted to represent a specific service, such as residential wiring, commercial installations, and energy-efficient solutions. These icons enhance user experience by making it easier for visitors to quickly understand what the company offers, while also adding visual appeal to the website.

Showcasing Expertise with a Bespoke WordPress Website

The final step was bringing everything together into a fully bespoke WordPress website. The site was designed to showcase Alcon’s work, services, and expertise in a clean, user-friendly layout. Each page was thoughtfully structured to provide potential clients with easy access to key information, such as the services offered, past projects, and contact details.

A User-Centric Design for Easy Navigation

To ensure a seamless experience for site visitors, the website features intuitive navigation and a responsive design. Whether accessed on a desktop or mobile device, the site delivers a consistent and professional browsing experience. The combination of clear headings, service icons, and visual hierarchy helps users find the information they need quickly and efficiently.

Highlighting Projects to Build Trust

An important feature of the website is a portfolio section that highlights completed projects. By showcasing their work in residential, commercial, and industrial settings, Alcon Electrical Installations demonstrates their expertise and reliability to potential clients. Each project page includes descriptions and high-quality images, reinforcing the company’s reputation for excellence.

Optimised for Local SEO

As a London-based electrical contractor, Alcon Electrical Installations needed to be easily discoverable by local customers. The website was optimised for local search engine rankings, ensuring it appears prominently in searches for electrical contractors in the London area. This includes the integration of location-based keywords, meta descriptions, and structured data.

Building a Strong Online Presence for Electrical Contractors

This project exemplifies how a well-designed website can elevate the online presence of electrical contractors. By combining thoughtful branding, bespoke design elements, and a user-friendly interface, we created a platform that not only reflects Alcon Electrical Installations’ professionalism but also helps them connect with potential clients and grow their business.

Project Details

Client Review

From the business owner

Ben at Wingnut has been very helpful throughout the process of creating our companies website. I have recently made quite a few changes my end and he actions my request very quickly in regard to updating the website so that the information is always correct and up-to date.
Logo designer
Craig Ward
Owner

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What you need to know

If you already have a logo and the content (words and pictures) to go on your new electrical contractors website, it will take approximately two weeks to build. A new logo will take about a week if starting from scratch and would need to be done first, as this provides the colours that will be used on your website.  We often find that writing the words to go on an electrical contractors website often take longer than expected but we would provide guidance on this.

Technically speaking you don’t need a logo for an electrical contractors website.  That said, a professionally designed logo looks fab on a website and can really help you look credible.  We can help create you a new look with our logo design service.

We’ll provide full instructions on how to edit the words and photos on your electrical contractors website as part of the build costs.  For major changes, we can provide a very competitive quote.

With over half of all internet browsing and searches done with a mobile phone or tablet, it is vital your electrical contractors website works on these devices.  A properly designed electrical contractors website should do just that and change its appearance depending on the screen size.  All of our electrical contractors websites work on all devices.

Websites are quoted on a basis of how much work needs doing.  A very basic electrical contractors website would start at £499. We know we are not the cheapest but strongly believe we provide a solid product, backed up by excellent customer service (see our reviews).

As a full service electrical contractors website design company we provide a comprehensive range of hosting solutions for electrical contractors business websites.  As well as hosting we can also look after email accounts for your electrical contractors business.

Photos are key to making your electrical contractors website look good. Visitors are more likely to contact you if you have good quality photos. Investing in a photographer will pay dividends in the long run, as well as providing you with photos for any printed material or social media posts.

To get found, your electrical contractors website will most likely need to be on the first page of Google or Bing.  This will require your website to have some search engine optimisation carried out on it.  All of our electrical contractors websites have the on-page SEO done while being built.  You may need off-page SEO after the website goes live to get the best result.  We can help with that too.

Absolutely, reviews are invaluable for an electrical contractors website. They build trust by providing social proof, reassuring potential customers about the quality of your electrical contracting services. Positive reviews can also boost SEO by adding fresh, user-generated content, which helps improve search engine rankings. In a competitive market, showcasing authentic feedback can set your site apart, attract more visitors, and ultimately lead to higher conversions.

Want to know some more?

Our electrical contractor website design expertise

As a full service web design company we can offer a wide range of services to get your electrical contractor the credible online presence it deserves.

A website can make your small business look big

Bespoke websites from as little as £450